Social media in fashion industry: Empirical study of customer buying behaviour

Authors: Saša Virijević Jovanović, Suzana Doljanica

Category: M10

First/Last Page - 182 / 197 Publisher - Beograd: Fakultet za primenjeni menadžment, ekonomiju i finansije Year - 2020 ISBN - 978-86-84531-50-8

Virijević Jovanović, S., & Doljanica, S. (2020). Social media in fashion industry: Empirical study of customer buying behaviour. Beograd: Fakultet za primenjeni menadžment, ekonomiju i finansije, 182–197.

S. Virijević Jovanović and S. Doljanica, "Social media in fashion industry: Empirical study of customer buying behaviour," Beograd: Fakultet za primenjeni menadžment, ekonomiju i finansije, pp. 182–197, 2020.

@misc{VirijevicJovanovic2020Socialmedi,
  author       = {Virijevi{\'c} Jovanovi{\'c}, Sa{\v{s}}a and Doljanica, Suzana},
  title        = {Social media in fashion industry: Empirical study of customer buying behaviour},
  year         = {2020},
  publisher    = {Beograd: Fakultet za primenjeni menad{\v{z}}ment, ekonomiju i finansije},
  pages        = {182--197},
  note         = {Available online}
}