Brand and social media as factors for the development of tourist destinations: an empirical study

Authors: Adriana Radosavac, Oliver Momčilović, Saša Čekrlija


Category: M30

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Radosavac, A., Momčilović, O., & Čekrlija, S. (2025). Brand and social media as factors for the development of tourist destinations: an empirical study. BLC College, Banjaluka, 8(8), 573–585. https://nir.mef.edu.rs/public/pdfs/465898df-ed7c-43e7-902b-423ce38db47b.pdf
A. Radosavac, O. Momčilović, and S. Čekrlija, "Brand and social media as factors for the development of tourist destinations: an empirical study," BLC College, Banjaluka, vol. 8, no. 8, pp. 573–585, 2025.
@misc{Radosavac2025Brandandso,
  author       = {Radosavac, Adriana and Mom{\v{c}}ilovi{\'c}, Oliver and {\v{C}}ekrlija, Sa{\v{s}}a},
  title        = {Brand and social media as factors for the development of tourist destinations: an empirical study},
  year         = {2025},
  publisher    = {BLC College, Banjaluka},
  pages        = {573--585},
  url          = {https://nir.mef.edu.rs/public/pdfs/465898df-ed7c-43e7-902b-423ce38db47b.pdf},
  note         = {Available online}
}