Application of strategic analysis tools for identifying macro-environmental factors: The case of a startup company connecting consumers and producers of organic agricultural products via a mobile application

Janovac, Tatjana; Vukčević, Marijana

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Application of strategic analysis tools for identifying ma…

Journal article M52

Application of strategic analysis tools for identifying macro-environmental factors: The case of a startup company connecting consumers and producers of organic agricultural products via a mobile application

Tatjana Janovac, Marijana Vukčević

Ekonomija: Teorija i praksa, 17(2), 59–75, 2024

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Janovac, T., & Vukčević, M. (2024). Application of strategic analysis tools for identifying macro-environmental factors: The case of a startup company connecting consumers and producers of organic agricultural products via a mobile application. Ekonomija: Teorija i praksa, 17(2), 59–75. https://nir.mef.edu.rs/download/downloadPDF/02613b70-ee59-4aba-9752-adc42940377b.pdf

@article{Janovac2024Applicatio,
  author       = {Janovac, Tatjana and Vuk{\v{c}}evi{\'c}, Marijana},
  title        = {Application of strategic analysis tools for identifying macro-environmental factors: The case of a startup company connecting consumers and producers of organic agricultural products via a mobile application},
  journal      = {Ekonomija: Teorija i praksa},
  year         = {2024},
  volume       = {17},
  number       = {2},
  pages        = {59--75},
  url          = {https://nir.mef.edu.rs/download/downloadPDF/02613b70-ee59-4aba-9752-adc42940377b.pdf},
  note         = {Available online}
}

TY  - JOUR
AU  - Janovac, Tatjana
AU  - Vukčević, Marijana
TI  - Application of strategic analysis tools for identifying macro-environmental factors: The case of a startup company connecting consumers and producers of organic agricultural products via a mobile application
JO  - Ekonomija: Teorija i praksa
PY  - 2024
VL  - 17
IS  - 2
SP  - 59
EP  - 75
UR  - https://nir.mef.edu.rs/repository/handle/2aa7461c-cb9e-4f37-9fe3-f5527b77b102
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Journal: Ekonomija: Teorija i praksa
Volume: 17
Issue: 2
Pages: 59–75
Year: 2024
DOI: doi 10.5937/etp2402059J

Conference paper M33
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DOI 10.5937/intrev2602064J
Book M43
Strategijsko liderstvo
Tatjana Janovac
Beograd: Fakultet za primenjeni menadžment, ekonomiju I finansije, 2024
Journal article M52
Empirical evidence on the benefits of applying quality standards in Serbian companies
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Application of strategic analysis tools for identifying macro-environmental factors: The case of a startup company connecting consumers and producers of organic agricultural products via a mobile application

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