Authors: Drago Cvijanović, Nataša Simić, Svetlana Vukotić
Category: M50
@misc{Cvijanovic2018CreatingaS,
author = {Cvijanovi{\'c}, Drago and Simi{\'c}, Nata{\v{s}}a and Vukoti{\'c}, Svetlana},
title = {Creating a State Brand: a Brand and Branding Serbia},
year = {2018},
publisher = {Ekonomika},
pages = {43--54},
note = {Available online}
}