Creating a State Brand: a Brand and Branding Serbia

Authors: Drago Cvijanović, Nataša Simić, Svetlana Vukotić


Category: M50

Cvijanović, D., Simić, N., & Vukotić, S. (2018). Creating a State Brand: a Brand and Branding Serbia. Ekonomika, 64(1), 43–54. https://doi.org/https://doi.org/10.22004/ag.econ.290253
D. Cvijanović, N. Simić, and S. Vukotić, "Creating a State Brand: a Brand and Branding Serbia," Ekonomika, vol. 64, no. 1, pp. 43–54, 2018. doi: https://doi.org/10.22004/ag.econ.290253.
@misc{Cvijanovic2018CreatingaS,
  author       = {Cvijanovi{\'c}, Drago and Simi{\'c}, Nata{\v{s}}a  and Vukoti{\'c}, Svetlana},
  title        = {Creating a State Brand: a Brand and Branding Serbia},
  year         = {2018},
  publisher    = {Ekonomika},
  pages        = {43--54},
  note         = {Available online}
}